Red Badge Group celebrated 20 years in business in November this year.
Red Badge Security was founded by its current owners back in 1997. From small beginnings with three people in one small office in the back of a pub in Albany and with only one client, the business strategy included a vision to improve the quality of the event security industry by promoting values of customer service, integrity, honesty, longevity and an internal culture that fosters all of that.
Red Badge established a reputation for providing a passionate, solution focused, friendly event security service. Based in Auckland, Red Badge Security quickly grew and we opened offices in Christchurch, Wellington and Hamilton and later on Hawkes Bay and Dunedin.
Perhaps the most important learning in the early years was understanding that people are our business, and to deliver the best product for our customers, this always needed to be the cornerstone of every decision we made.
In 2010, Red Badge Security became Red Badge Group; made up of three divisions. Awesome Events who provide the best ushering, ticketing and hosting services. Red Security who specialise in the protection of people, infrastructure and commercial assets, and our Red Badge Security team who remain the largest and best stadium, sports and event service provider in New Zealand.
Red Badge Group now employ over 2000 staff – including 100 permanent staff which makes us one of the largest privately-owned security and event services companies in New Zealand.
After 20 years we are hugely proud of what we have achieved. We still recognise at the heart of our success is our culture. We employ the best people, train and pay them well and ensure they feel appreciated. We have big plans for the next 20 years so buckle in team and let’s have some more fun.